CEMEX Supports Projects of Added Value

This quarter, CEMEX has taken a new step in branding the construction sites of its contractors and retailers.

Within this step, CEMEX chooses some of the special projects that add value to the community of Upper Egypt. These projects are being selected based on criteria that have been developed by CEMEX Marketing and Sales Departments. Once a project fulfills the criterion, a sign is being installed at the project construction site displaying: the project name, the type of CEMEX cement being used in the project, as well as the contractor’s and owner’s names.

These signs are to help CEMEX contractors and retailers promote their projects. Such a step has been met by a great deal of appreciation from CEMEX customers, and it also affirmed CEMEX continuous efforts to serve its contractors and retailers.